Challenger
Automated client development for banks and telcos

In average clients use only 7-11% of company's products. Due to low product penetration organizations lose the opportunity to earn more revenue from the existing client base.

Challenger is the client development platform - a system and methodology that helps companies to enable client engagement into activity with the organisation systematically and automate the process.

Personalisation
Customers follow the progress with personalised challenges and offers. Automatically.
Social layer
Clients use their social graph to engage with your offering.
Gamification
Engagement elements that drive the motivation - involve customer into the process as a game.
Loyalty
Standalone loyalty system with rewarding mechanism and prizes.
  • 2015
    Winner of BarclayCard innovation challenge
  • +27.4% mobile users in 10 months
  • +20.8% new credit cards issued in 10 months
  • Most active age group is 30-40 years old
  • 32% of participants linked their Facebook profiles
  • 63% of participants updated their contact email